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	The following exercise can be completed directly online. Click here for a print version of this exercise. THE MAIN IDEA 1. Which of the following sentences best describes the main idea of the article about Eatons? The importance of having a good catalogue A man who revolutionized trade practices The early life of merchants in downtown Toronto Canada's first elevator 2. What did Timothy Eaton invent over a century ago when he was a young merchant in Toronto? many of today's most trusted sales techniques the elevator bartering for goods in his store trade unions INFERENCES For questions 3 & 4, select the option which best completes each sentence based on the article. 3. Because of Eaton's policies... other merchants felt betrayed by Eaton. eventually other merchants were forced to match Eaton or lose business. prices fell drastically. he had to publish a catalogue. 4. Eaton gave his employees better working conditions because... he found good salespeople difficult to find. he did not want them to go through what he had. his brothers thought it would be a good idea. he wanted his customers to admire him. 5. Why was the Eatons' Catalogue so important to people on farms? It was a way of getting good-quality goods at reasonable prices. It was a way of getting many goods at unreasonable prices. It was a way of getting good-quality goods at unreasonable prices. It was a way of getting poor-quality at reasonable prices. 6. What was the Eatons' slogan? Good goods, or money refunded. Goods satisfactory, or money refunded. Satisfactory Goods , or money refunded. Good satisfactory, or money refunded. 7. When he arrived in Canada, Timothy Eaton set up his own store immediately. True False 8. Eaton's employees had much better working conditions than people working in other stores. True False 9. Eaton's originally started as a tobacco shop. True False 10. People were anxious to use the new elevator. True False

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